The first big event of 2018 will be the international Prowein trade fair and exhibit in Düsseldorf from March 18 to 20. This grand wine and spirits exhibition annually welcomes more than 6,000 exhibitors from 60 countries around the world.
And those aren’t the only impressive numbers; almost 60,000 visitors attend every year, all of whome work in some way int eh wine industry. Producers, buyers, sommeliers, journalists and winemakers know that ProWein is where to find opportunities to discover new wines, ra-familiarize with known wines, and re-connect with people in the trade.
It’s the place to catch up on news, catch new business trends and find interesting opportunities, by participating in the special exhibitions, seminars and Master Classes chaired by professionals of the highest level.
Consumer habits change constantly. Therefore, direct contact between operators and producers is essential for identifying current trends and developing appropriate commercial strategies for a constantly evolving market. Today success is determined not only by the excellence of the product, but also by targeted business actions and an impeccable company history. All requirements which Follador possesses. We can be found at the 2018 edition of ProWein at booth 16C21.